A Transformative 6-Week 

Group Coaching Program for Women in their 40’s

If you're feeling stuck, unfulfilled, or uncertain about what comes next, WTF will help you embrace this decade with clarity, purpose, and confidence. This program is specifically designed for high-achieving women in their 40s who are ready to break free from the routine and rediscover what truly matters.

  • "WTF was exactly the program I needed to refocus on my core values during this messy middle part of life. I felt seen and heard by Katie and the entire cohort, and I'm leaving the program with the clarity and confidence I hoped to regain."

    Lindsey Westerfield, Russell County Public Library

  • "Being part of What the Forties?! (WTF) with Katie Neal was exactly what I needed. Katie is a fantastic facilitator—genuine, encouraging, and unafraid to challenge us in just the right ways."

    Amy Carrington Stout, Kentucky League of Cities

  • "As a professional and a parent, the abundance of moving parts and obligations in this stage of my life can be overwhelming. WTF helped me imagine and map out what is possible for my life in middle age."

    Sarah N., Nonprofit Leader

  • "I jumped into the WTF group hoping to walk away with a plan for what's next. But what I found instead is a community of supportive, brilliant women who understand, led by a coach who didn't just want to provide a quick fix."

    Julie Harris, City of Somerset

  • "In working with Katie and connecting with other members of the WTF group, I found the courage and confidence to take a significant leap in my career. I have loved getting to know the amazing women in the group and leave each session with a full cup!"

    Aaren Weidner, HP

  • "I enrolled in a WTF cohort due to a lot of discontentment at work and very few places I could talk about it with other high-performing women. It was well worth my time and money."

    Anonymous

  • "WTF was an incredibly valuable experience. It helped me identify areas for growth, recognize what I can let go of, and, maybe most importantly, realize how universal many of our challenges really are."

    K.C., Sales and Revenue Enablement Leader

  • "Being a part of the WTF cohort is inspiring! Having a group of women from different backgrounds, professions and locations cheering each other on immediately is impactful professionally and personally."

    Holly Ann Clayton, ElevatED Growth Partners

  • "Katie looks at the entire picture when she coaches. Work, life, family, kids… there is so much that shapes who we are, the decisions we make, and how we prioritize ourselves. Thanks, Katie, for the leadership and guidance!"

    Nicole Ducouer, Advance Auto Parts

  • "Through values-based coaching, Katie is helping women make bold decisions that lead to fulfillment. It has been a lightbulb for me and more meaningful than I could have imagined."

    Julie Harris, City of Somerset

  • "This program is a unique opportunity to look under the hood of the car you've been driving for four decades, and see what you can soup up to make the ride more enjoyable from here onwards."

    Iman Ahmad

  • "WTF has been a refreshing light in a season of continual obstacles and change. Having a place to engage brilliant women, ignite ideas, renew energy, and transform focus and goals has been an incredible gift for me."

    Robin Myers

  • "Participating in WTF was a transformative experience. Katie created a thoughtful, supportive space that encouraged open dialogue, meaningful self-discovery, and practical strategies I’ve already begun to implement."

    Consulting Engineering Company Vice President

  • "I gained a lot of clarity about how to prepare myself for the future. I definitely recommend this to other mid-career women who are seeking clarity in their professional life."

    Anonymous

  • "Katie is focused, caring, and driven to help others succeed in their vision of a fulfilled life. WTF and Katie’s consulting services are exceptional and worth the time and investment."

    Robin Myers

  • "The program gave me space to pause, reflect on what truly matters in this stage of life, and get clear on where I want to go next. It helped me gain both clarity and confidence to take meaningful steps in my personal growth. I’m so grateful I joined."

    Amy Carrington Stout, Kentucky League of Cities

  • "Katie's leadership and approach creates a unique, special dynamic. I am excited to take what I have learned and apply it to my future!"

    Holly Ann Clayton, ElevatED Growth Partners

  • "Joining WTF and working through the challenges of change with a group of like-minded women has been transformational."

    Aaren Weidner, HP

  • "I highly recommend WTF and working with Katie if you're looking to bring your goals and life into sharper focus."

    K.C., Sales and Revenue Enablement Leader

  • "WTF was so helpful to me in a time when I both needed it and didn't realize I did! The time with other women in similar seasons of life was so helpful! I actually wish the sessions were longer!"

    Cami A., Communications Professional

  • "Having a trusted network of professionals who hear and value my voice has rebooted my self confidence. There were many unexpected tools, strategies, and ideas that have ignited fresh hope and excitement for the future."

    Robin Myers

Fall Enrollment is Now Open!

Join us for one of three cohort options this fall. Each meets weekly for six sessions:

-Session 1: Wednesdays, Aug. 20-Sept. 24 from 12-1 ET / 9-10 PT

-Session 2: Tuesdays, Sept. 9-23 and Oct. 7-21 from 3-4 ET / 12-1 PT

-Session 3: Wednesdays, Oct. 8-Nov. 12 from 12-1 ET / 9-10 PT

All sessions offer optional 30-minute hangouts after for continued conversation, connection and reflection.

Space is limited. With just 10 spots per group, WTF is designed for honest conversation and meaningful connection.

Learn More

  • Over the course of 6 weeks, we tackle a new F word women in their 40s face each session, guiding you through self-discovery and growth in a small group setting. They include:

    • Fundamentals: Identify your core values and clarify what’s truly important to you.

    • Fulfillment: Explore ways to bring more meaning and purpose into your everyday life.

    • Fear: Develop strategies to confront fear and transform it into growth.

    • Fun: Reignite your sense of joy and playfulness.

    • Family & Friendships: Strengthen and balance key relationships in your life.

    • Future: Create a vision and actionable plan for the years ahead.

  • This is more than a program—it’s an opportunity to transform your life. You’ll walk away with:

    • A clear understanding of your core values and priorities

    • Strategies for overcoming fear and uncertainty that hold you back personally and professionally

    • An expanded network of supportive, like-minded women. Whether it’s celebrating wins, seeking advice, or simply knowing you're not alone, this network will grow with you long after the program ends

    • A personalized roadmap and practical tools that guide you to the fulfilling future you deserve.

  • WTF meets virtually (via Zoom) once a week (see schedule ab

    • Session 1 (Fundamentals)

    • Session 2 (Fulfillment)

    • Session 3 (Fear)

    • Session 4 (Fun)

    • Session 5 (Family & Friendships)

    • Session 6 (Future)

  • WTF is a confidential space, full stop.

    To be successful in this journey, women will share openly and often vulnerably.

    Participants must protect all information shared in the group coaching program and will treat it as strictly confidential.

  • You're already juggling enough; you don't need to juggle anyone else's expectations. (WTF, right?!)

    To be clear: If you're rolling in hot from a work meeting, you are welcome. If you eat lunch while we meet, it’s ok to enjoy it! If you are wearing workout clothes, there's no judgment here. Come as you are and be wholly yourself.

  • Each 6-week session is $600.

    More importantly, it’s an investment in your future that will pay dividends.